Is Youdao, Inc. a Buy?

Youdao, Inc. is a Chinese internet technology company that delivers online services focused on content, community engagement, communication platforms, and e-commerce. Its operations are structured into three core divisions: Learning Services, Smart Devices, and Online Marketing Services. The company offers a wide array of learning content, software applications, and comprehensive solutions designed to meet the educational needs of various age groups and topics, accessible through its websites and mobile apps. Its diverse offerings include digital knowledge tools such as Youdao dictionaries and advanced translation utilities, alongside a range of learning services like tutoring and premium subscription content. It also provides specialized courses, including STEAM subjects, adult education, vocational training, and collaborative programs such as China University MOOC. Furthermore, Youdao develops smart hardware devices like the Youdao Dictionary Pen, Listening Pod, Smart Lamp, Pocket Translator, and Super Dictionary. For schools and enterprises, it licenses educational digitalization solutions, exemplified by the Youdao Smart Learning Terminal and Youdao Smart Cloud. The company also provides online advertising and promotional services. Its online course portfolio notably includes Youdao Premium Courses and content from NetEase Cloud Classroom, and it offers essential technical assistance to its variable interest entities. Established in 2006, Youdao, Inc. maintains its primary offices in Hangzhou, China, operating as a subsidiary of NetEase, Inc.