Under Armour, Inc.
Health
Performance
5.7
Risk
Sell
Buy
Curious about the Scores? Learn more.

Under Armour, Inc. stock rating and score history

All changes in ratings, performance and outlook tracked over time.

19.07.2026
Momentum tanked. Clearly underperforming.
17.07.2026
Signs of control returning. Still shaky, but not chaos.
16.07.2026
Tiny rebound. Signs of life appear after deep struggle.
01.01.2026
Danger zone. Balance sheet’s flashing red across the board.
UA
Under Armour, Inc.
7.17
+0.49%
5.7
Sell
Buy
Under Armour, Inc.

Under Armour, Inc. stock price, chart patterns and momentum

Recent price movements, trend behaviour and momentum signals based on real-time market data.

What does Under Armour, Inc. do? Business model and key facts

Get the full picture of Under Armour, Inc.: what it builds, where it operates, and how it makes money.

Under Armour, Inc. Profile

Sector: Consumer Cyclical

Industry: Apparel - Manufacturers

Employees (FY): 6200

Under Armour, Inc., together with its affiliates, focuses on the creation, marketing, and distribution of advanced performance clothing, footwear, and accessories for male, female, and younger demographics. The company's apparel selection includes compression, fitted, and loose-fit options. Furthermore, it produces athletic shoes designed for various activities such as running, training, basketball, sports requiring cleats, recovery, and outdoor use. Their accessory range encompasses items like gloves, bags, headwear, and specialized sports masks. Additionally, Under Armour provides digital subscription and advertising services through its MapMyRun and MapMyRide platforms. Its products are primarily marketed under well-known brand names, including UNDER ARMOUR, UA, HEATGEAR, COLDGEAR, HOVR, PROTECT THIS HOUSE, I WILL, UA Logo, ARMOUR FLEECE, and ARMOUR BRA. The company distributes its goods through diverse wholesale channels, such as national and regional sporting goods chains, independent and specialty retailers, department store chains, dedicated Under Armour retail stores, institutional athletic organizations, leagues and teams, and independent distributors. Direct sales to consumers are facilitated through a network of 422 brand and factory house stores, alongside its e-commerce websites. Under Armour maintains a global presence, operating in the United States, Canada, Europe, the Middle East, Africa, the Asia-Pacific region, and Latin America. Established in 1996, Under Armour, Inc. has its corporate headquarters in Baltimore, Maryland.

shop
Company facts
Kevin A. Plank
CEO
6200
Employees worldwide
shop
Performance
8.03%
Last 12 months
-58.9%
Last 5 years
shop
Growth
$4.97B
Revenue year
$-495,643,000
Net income
shop
Valuation
$3.11B
Market Cap
-4.99
Price/Earnings Ratio

Stocks related to Under Armour, Inc.

Selected based on industry alignment and relative market positioning.

COLM
Columbia Sportswear Company
62.44
+1.71%
3.3
Sell
Buy
Columbia Sportswear Company
PVH
PVH Corp.
78.45
+1.55%
7.5
Sell
Buy
PVH Corp.
ZGN
Ermenegildo Zegna N.V.
14.08
+0.93%
5.4
Sell
Buy
Ermenegildo Zegna N.V.
HBI
Hanesbrands Inc.
6.47
+0.00%
8.0
Sell
Buy
Hanesbrands Inc.
FIGS
FIGS, Inc.
10.23
-0.29%
9.0
Sell
Buy
FIGS, Inc.

Events and news impacting Under Armour, Inc. stock

Earnings, coporate decisions and industry developments that can affect the share price.

Under Armour, Inc. fundamentals and technical analysis

Financial fundamentals and technicals signals combined to access stability, momentum and market direction.