Is Thryv Holdings, Inc. a Buy?

Thryv Holdings, Inc. focuses on providing comprehensive digital marketing tools and cloud-based software solutions tailored for small and medium-sized businesses (SMBs). The company operates through three primary business units: Software as a Service (SaaS), Marketing Services, and Thryv International. Among its key offerings is the Thryv platform, an integrated end-to-end customer experience management system for SMBs. It also offers Hub by Thryv, designed to give franchisors real-time oversight and operational management capabilities for multiple locations. Thryv Leads provides an integrated solution for local marketing and generating new business opportunities, complemented by related support services. Furthermore, ThryvPay acts as a versatile payment processing solution, facilitating transactions via credit card and ACH. Beyond these core products, Thryv extends its services to include both traditional print and advanced digital media solutions. This encompasses its print yellow pages, various online yellow pages platforms such as yellowpages.com, superpages.com, and dexknows.com, along with enhanced search functionalities. Its digital media suite further includes search engine marketing (SEM) services, online display advertising, social media campaigns, tools for improving online visibility and video content, and search engine optimization (SEO) capabilities. The company, formerly known as Dex Media Holdings, Inc., adopted the name Thryv Holdings, Inc. in July 2019 and is headquartered in DFW Airport, Texas.